Specializing in thoughtfully designed specialty bibs, hay & fin's products invite parents to embrace both the mess and the magic of mealtime. To add a layer of storytelling to their lineup, we expanded their visual world by designing a series of custom illustrations to be used as patterns on the product. We focused on organic, engaging motifs centered around outer space, the harvest, and the desert themes. This creative process yielded three distinct prints that are perfectly scaled and applied directly onto the fabric, giving their everyday essentials a playful and fresh energy.